The Global Leadership Crisis Opt-In

The mahogany boardroom fell silent as John, the executive director of global affairs for a luxury watch brand, delivered the devastating news. Their first attempt to crack the Chinese market hadn’t just failed—it had been an unmitigated disaster. The local Chinese executive they’d hired had not only misaligned spectacularly with their prestigious brand values but had also defected to a competitor, taking three key team members and insider knowledge with him.

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