EEC 191: Unleash Your Primal Brain to Be a Better Leader with Tim Ash
Dr. Katrina Burrus, MCC interviews Tim Ash and discusses the actions of entrepreneurs and explains the reasoning behind those as he answers the following questions.
- You wrote a book called “Unleash Your Primal Brain” What enticed you to write the book?
- Why should executives care about evolutionary psychology?
- How do you get more in-tune with your operational brain?
- What is important for your operational brain to function optimally?
- How does storytelling fit into creating powerful companies and brands?
- Can a corporate culture be created? How can a new leader identify the corporate culture in his new position?
- How do you relate digital marketing to evolutionary psychology?
Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing. He is a sought-after international keynote speaker, and the bestselling author of, “Unleash Your Primal Brain.”
Tim has been mentioned by Forbes as a Top-10 Online Marketing Expert, and by Entrepreneur Magazine as an Online Marketing Influencer To Watch.
For nineteen years, he was the co-founder and CEO of SiteTuners – a digital optimization agency. Tim helped to create over 1.2 billion dollars in value for companies like Google, Expedia, eHarmony, Facebook, American Express, Canon, Nestle, Symantec, Intuit, Humana, Siemens, and Cisco.
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